Published: 21-01-2019

Articles

Service Quality Variance across Demographic Variables: An Empirical Assessment of Hotel Industry in Northern India

Anjum Ara, Mr. Abid Shafi Zargar

01-12

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Structural Equation Modeling (SEM) Approach to Examine the Linear Influence Inter-Linkages of Consumers’ Green Cognition, Green Purchase Attitude & Green Purchase Intention on Consumers’ Green Purchase Behaviour in Urban Punjab

Parveen Singh Kalsi, Dr. Inderpal Singh

13-30

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Application of Kano Model in Identifying Attributes – A Case Study on School Bus Services

Dr. Sanjit Kumar Dash

31-37

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Measuring Tourist Satisfaction on Tourism Activities in Udhagamandalam as A Holiday Destination

Simi V., Dr. N. Maliqjan

38-44

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Emotional Intelligence - A Self Motivational Tool for MBA Students, Bangalore

Dr. Noor Afza, Dr. Raja Ram Y., Mrs. Bhagya Rathna R.

45-50

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Assessment of Consumer Perception in Regard to Organic Products in Punjab Region

Ms. Shaveta, Dr. Manoj Kumar Kulshreshtha

51-69

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Teaching Techniques Adopted by Hospitality Faculty Members in the Class rooms

Dr. Hardaman Singh Bhinder

70-76

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Investors Perception towards Mid – Cap Equity Oriented Mutual Funds in India

Prakash Yalavatti, Dr. Bheemanagouda

77-85

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An Empirical Study of Motivation of Students for studying in Urdu and English Medium

Dr. Ansari Fahmeeda Md. Haroon

86-90

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Dynamism in the Marketing Strategy: Transition from Transactional to Relationship Marketing

Archita Pal Choudhury, Dr. Amit Kundu, Arabinda Bhattacharya

91-101

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Social Networking Websites Transforming Political Advertising: A Theoretical Perspective

Dr. Lodhi Kaniz Fatema N. A

102-106

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Corporate Governance Practice in Private Sector Banks with Special Reference to City Union Bank Limited

J. Saradha, Radha S.

107-111

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Urban Planning in India: A Review of Contemporary Issues and Challenges

Dr. D. D. Sawant

112-116

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Performance of Pottery Industry: An Experience from Thrissur District of Kerala

Deepak K. S.

117-121

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A Study on Influence of Emotional Intelligence on Employee Satisfaction in Banking Industry

Dr. H. Bama

122-126

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Relationship of Transformational Leadership and Emotional Intelligence among Team Leaders in IT (Software) Companies in India

Miss. Ujvala M. Hanjunkar, Dr. K. G. Sankaranarayanan

127-134

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Corporate – NGO Partnership for Successful CSR Programs – A Study with Reference to Selected Indian Automobile Companies

Sangita Maji

135-148

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