Reader’s Perception on Shivamoga Times Newspaper in Shivamogga City – An Empirical Study

Authors

  • Dr(Hc). D.M. Arvind Mallik Assistant Professor Post Graduate Department of Management Studies and Research Center PES Institute of Technology and Management. Shivamogga, Karanataka, India.
  • Mr. Govind PG Student Post Graduate Department of Management Studies and Research Center PES Institute of Technology and Management. Shivamogga, Karanataka, India.

Keywords:

Paper, Newspaper, Reader, Perception, expectation

Abstract

In plant training is the part of our academic carrier which gives an opportunity to have an exposure to an industry. This study is mainly aimed at an overall expose to the working of an organization and relate to the theoretical concepts learnt in classroom to the organizational function. The study has been conducted by collecting relevant data from the records from the company.

Researchers have adopted descriptive methodology research method and non –probability sampling technique to conducted the research and used primary data through some kind of questionnaires.

Research have done project in shimoga times local evening newspaper press. This press is fundamentally providing the information to the public and it includes that local and district news.

To summarize, the report is basically done in order to know the perception, expectation and satisfaction level of shimoga time’s newspaper readers and give some remedial measure to the organization to overcome from problem

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Published

30-11-2021

How to Cite

Dr(Hc). D.M. Arvind Mallik, & Mr. Govind. (2021). Reader’s Perception on Shivamoga Times Newspaper in Shivamogga City – An Empirical Study. International Journal of Management Studies (IJMS), 5(4(2), 61–74. Retrieved from https://researchersworld.com/index.php/ijms/article/view/2076

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