A Study on Start-Up Deterrents faced by Women Entrepreneurs

Authors

  • Shubhangi Kulshreshtha Research Scholar, Management Department, The IIS University, Jaipur, India
  • Dr. Ankita Jain Associate Professor, Management Department, The IIS University, Jaipur, India.

Keywords:

Start-up deterrents, Barriers, Unconventional idea and Startups

Abstract

A startup is an entrepreneurial business which is a recently risen, quickly developing business that intends to meet a market centric need by building up a reasonable plan of action around an unconventional idea, product, or a service. The significance of new business startups for different economies can't be disregarded and for women entrepreneurs it reduces dependability on others. While new businesses make a considerable monetary impact on most economies, the disappointment rate of startup firms by women appears to stay high over some time. The minimization or removal of startup deterrents is vital for correcting this circumstance and fortifying the new business part of the economy.  The purpose of this study is to recognize and examine the significance impact of start-up deterrents or barriers on new businesses started by woman entrepreneurs. It also focuses on providing solutions or strategies for minimization of those barriers.  For this purpose, a sample of 40 new women entrepreneurs has been taken from Jaipur, Rajasthan, through simple random sampling method. The data is collected through questionnaire and previously available resources. Findings of this study concluded that there are some adverse impacts of start-up deterrents on start-ups initiated by woman. The paper ends with certain suggestions for reducing startup barriers and provides some strategies for business development.

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Published

27-11-2021

How to Cite

Shubhangi Kulshreshtha, & Dr. Ankita Jain. (2021). A Study on Start-Up Deterrents faced by Women Entrepreneurs. International Journal of Management Studies (IJMS), 5(3(6), 113–125. Retrieved from https://researchersworld.com/index.php/ijms/article/view/2036

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Articles