E – Commerce in India: An Analysis of Present Status, Challenges and Opportunities
Keywords:
E-Commerce, Growth, Online, India, InternetAbstract
E-Commerce is the future of shopping. E-commerce is also one of the business options that one will have to explore in future. E-Commerce is growing with swift pace in our country. Backed by increasing internet users’ base and favourable demographics, Indian E-Commerce Industry has registered impressive growth in the last few years. There are tremendous opportunities of growth in E-Commerce in future also. But there are certain challenges which need to be addressed properly. In the present paper an attempt has been made to study the present status of E-Commerce in India, examine the challenges of E-Commerce and discuss the future of E-Commerce in India.
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