The Efficacy of E-Business and the Current Business Environment

Authors

  • Gauri. L Research Scholar (UGC JRF), Department of Commerce, School of Business Management and Legal Studies, University of Kerala, Karyavattom, Thiruvananthapuram, Kerala, India.
  • Prof. (Dr) Gabriel Simon Thattil Professor, Department of Commerce, School of Business Management and Legal Studies, University of Kerala, Karyavattom, Thiruvananthapuram, Kerala, India.

Keywords:

E-Business, Business environment

Abstract

Information Technology driven business environment has created a transition from brick and mortar companies to click and mortar companies and then to brick and click companies. There has been a widespread increase in the number of people purchasing goods and procuring services online. This transition has made the term ‘e-Business’ an inevitable part in today’s business environment. This Paper deals with the identification of factors that led to the expansion of e-business and also on the impact that e-business has created in the current business scenario examining the various aspects of e-business. Factors such as cost, external and internal environment of the organization, government decisions, and nature of the industry affected the implementation of e-business. It was inferred from the study that e-business had a positive impact on the growth of businesses by improving its operational efficiency and productivity.

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Published

29-09-2021

How to Cite

Gauri. L, & Prof. (Dr) Gabriel Simon Thattil. (2021). The Efficacy of E-Business and the Current Business Environment. International Journal of Management Studies (IJMS), 6(Spl Issue 2), 43–49. Retrieved from https://researchersworld.com/index.php/ijms/article/view/1202

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