Dr. Girish Taneja, Rajan Girdhar and Neeraj Gupta (2021) “MARKETING STRATEGIES OF GLOBAL BRANDS IN INDIAN MARKETS”, Researchers World - International Refereed Social Sciences Journal, 3(3(3), pp. 71–78. Available at: https://researchersworld.com/index.php/rworld/article/view/691 (Accessed: 23 February 2025).