Ashok Chowdary.K, Prof. M. V. Ram Prasad, and Dr. S. Chand Basha. “A Study on Channel Efficiency of Co-Operative Marketing Model With Reference to Fresh Produce Segment in Selected Areas of Andhra Pradesh”. International Journal of Management Studies (IJMS) 5, no. 1(3) (October 23, 2021): 115–125. Accessed January 22, 2026. https://researchersworld.com/index.php/ijms/article/view/1645.