VOLUME-V, ISSUE-2_1 April 2018

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1
Migrants’ Remittances and Financial Inclusion Opportunities for Republic of Yemen
Mustafa Abdulrab Humaid & Dr. M. Razaullah Khan

DOI: 10.18843/ijms/v5i2(1)/01                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/01

01-09
2
Impact of Computer Aided Learning to Increase the Performance of the Students in Selected Arts, Science and Commerce Colleges
Dr. Arif Anjum

DOI: 10.18843/ijms/v5i2(1)/02                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/02

10-15
3
Workplace Friendship to Boost TMX, LMX and Performance
Dr. Jagdeep Singh

DOI: 10.18843/ijms/v5i2(1)/03                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/03

16-19
4
Behavioural Finance: Guaging the Investment Logic among Equity Investors
Dr. Navya V.

DOI: 10.18843/ijms/v5i2(1)/04                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/04

20-28
5
Leveraging Business Intelligence for Organizational Performance the Emerging Economy Context
Ankit Srivastava & Prof. Ajai Prakash

DOI: 10.18843/ijms/v5i2(1)/05                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/05

29-37
6
Sector and Firm Specific Variance Composition of Capital Structure: A Panel Data Analysis on Indian Chemical Industry
Shilpa N.C. & Dr. Amulya M.

DOI: 10.18843/ijms/v5i2(1)/06                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/06

38-44
7
Financial Performance Analysis of Indian Companies in Information Technology Sector
Dr. Ashvin R. Dave & Ms. Devanshi R. Shah

DOI: 10.18843/ijms/v5i2(1)/07                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/07

45-51
8
Factors Affecting Choice of Institutions: A Select Case of one of the Engineering Colleges in the State of Assam
Jamesh Bharadwaj & Dr. Rashmita Barua

DOI: 10.18843/ijms/v5i2(1)/08                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/08

52-60
9
Effect of Stock Index Futures Trading on Volatility and Performance of underlying Market: The case of India
Dr. Manu K S

DOI: 10.18843/ijms/v5i2(1)/09                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/09

61-67
10
The Impact of Reforms on Job Stress Level of Employees of Punjab State Power Corp. Ltd. (PSPCL)
Palki Sharma & Dr. Sanjeev Sharma

DOI: 10.18843/ijms/v5i2(1)/10                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/10

68-72
11
Proximal Relationship between Financial Access and Completed Educational Level in India
Dr. Carline Mary Desdemona. A

DOI: 10.18843/ijms/v5i2(1)/11                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/11

73-80
12
Searching for a Home Loan: The Motivating Factors to Select a Bank
Sajeesh T. J. & Dr. Swarupa R

DOI: 10.18843/ijms/v5i2(1)/12                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/12

81-86
13
Dividend Smoothing &Implications of Lintner Model – A Study of Indian Consumer Goods Sector using Panel Data
Rane Anjali & Dr. Guntur Anjana Raju

DOI: 10.18843/ijms/v5i2(1)/13                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/13

87-93
14
An Empirical Study on Weak Form Efficiency of Indian Stock Market
Vidya A.

DOI: 10.18843/ijms/v5i2(1)/14                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/14

94-98
15
A Study of Decision Making Process among Rural and Urban Consumers with Respect to Purchase of Consumer Durables
Ms. Sumedha Vikram Khanna

DOI: 10.18843/ijms/v5i2(1)/15                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/15

99-109
16
Critical Investigation of Performance and Profitability: An Analysis of Axis Bank
Dr. Hiteksha S. Joshi

DOI: 10.18843/ijms/v5i2(1)/16                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/16

110-116
17
Growth and Performance of Small Scale Industries/Micro Small and Medium Enterprises in Kerala-Region Wise Analysis
Seena P. P. & Dr. Swarupa R.

DOI: 10.18843/ijms/v5i2(1)/17                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/17

117-122
18
Innovative CSR Model leading Social Enterprises: A Case Study
Shanta Kumar

DOI: 10.18843/ijms/v5i2(1)/18                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/18

123-135
19
Challenges in Organic Farming and Marketing the Organic Products in Tamilnadu
Mr .K. Sivasubramania Deepak & Dr .D. Senthil

DOI: 10.18843/ijms/v5i2(1)/19                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(1)/19

136-140
VOLUME-V, ISSUE-2_2 April 2018

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1
Key drivers for Adoption of Green Logistics by Organized Retail Sector in Bengaluru
Prof. R. A. Dakshina Murthy & Dr. Leena James

DOI: 10.18843/ijms/v5i2(2)/01                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/01

01-07
2
An Analysis on Purchase Behavior of Youth Consumers and Sale Behavior of Retailers with special Reference to Apparel
Shabeena Khan Durrani & Dr. B. D. Pandey

DOI: 10.18843/ijms/v5i2(2)/02                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/02

08-14
3
Carbon Credit Market in India: An Empirical Analysis
Dr. Namita Rajput, Dr. Ashwani Varshney & Ms. Parul Chopra

DOI: 10.18843/ijms/v5i2(2)/03                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/03

15-19
4
Dividend Announcement and Share Price Behaviour: A Study of selected Companies in India
Dhananjoy Narzary & Dr. K. C. Biswal

DOI: 10.18843/ijms/v5i2(2)/04                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/04

20-34
5
Technology and Financial Inclusion: An Agenda for Holistic Growth
Nisha

DOI: 10.18843/ijms/v5i2(2)/05                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/05

35-39
6
Effect of Satisfaction Level on Stress (with Specific Reference to Banking Sector)
Priya Sharma, Dr. A. K. Das & Ankur Kukreti

DOI: 10.18843/ijms/v5i2(2)/06                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/06

40-45
7
An Exploration into Political, Economic and Social Globalization of India

DOI: 10.18843/ijms/v5i2(2)/07                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/07

46-50
8
Profitability Determinants of Savings and Loans Companies in Ghana: Evidence on Bank Specific and Macroeconomic Determinants
Dr. Y. Nagaraju & Kwadwo Boateng

DOI: 10.18843/ijms/v5i2(2)/08                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/08

51-60
9
Exploring Perceived Informativeness of Viral Marketing Messages (PIVMM)
Neha Gulati

DOI: 10.18843/ijms/v5i2(2)/09                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/09

61-68
10
A Study of the Factors Influencing the Financing Gap for the MSME Sector
Mr. Abhijeet Biswas, Dr. Shashi Srivastava & Prof. Raj Kumar

DOI: 10.18843/ijms/v5i2(2)/10                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/10

69-80
11
An Evaluation of the Profitability of Indian Commercial Banks (A Case Study of Top Public and Private Sector Banks)
Vinod Kumar Adwani

DOI: 10.18843/ijms/v5i2(2)/11                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/11

81-90
12
Development of Productivity Measurement Model with Special Reference to Tea Production in Assam
Nurujjaman Laskar & Dr. Shankar Thappa

DOI: 10.18843/ijms/v5i2(2)/12                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/12

91-98
13
A study of Agricultural credit by Commercial Banks in India: A case study of Canara Bank
Moumita Banerjee

DOI: 10.18843/ijms/v5i2(2)/13                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/13

99-101
14
Employee Perception towards Reward/Recognition: A Study with Reference to Dental Colleges in Mangaluru
Smitha DK, Arjun Prakash & Dr. Anasuya Rai

DOI: 10.18843/ijms/v5i2(2)/14                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/14

102-109
15
Tosser the Tempting Eating Joints for Indian Foodies with their Taste Sentiments for (Noida Region): A Market Analysis Approach
Dr. Guruvishal Sinha

DOI: 10.18843/ijms/v5i2(2)/15                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/15

110-113
16
The Impact of E-banking on Service Quality: (A Case Study of Selected Cities of Punjab)
Dr. Jagdeep Singh & Ms. Jyotsna Sharma

DOI: 10.18843/ijms/v5i2(2)/16                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/16

114-127
17
Impact of Demonetization on Payment System
Ms Pavneet Kaur (A.P.) & Ms Rupinder Kaur Tiwana (A.P.)

DOI: 10.18843/ijms/v5i2(2)/17                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/17

128-134
18
Sibling Rivalry or Parental Negligence
Dr. Garima Chaudhary

DOI: 10.18843/ijms/v5i2(2)/18                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(2)/18

135-140
VOLUME-V, ISSUE-2_3 April 2018

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1
A Study on Consumer Awareness of Handloom Products with Special Reference to Dimapur District-Nagaland
Ranjit Paul & Dr. Horen Goowalla

DOI: 10.18843/ijms/v5i2(3)/01                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/01

01-08
2
Advertising through Internet: A rising and viable channel of Marketing
Dr. Mohammed Farooque Khan

DOI: 10.18843/ijms/v5i2(3)/02                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/02

09-16
3
Socio-Economic Indicators for the Development of Rural Muslim Communities: A Meta-Analysis from India
Mr. Niyaz & Dr. Abbokar Siddiq

DOI: 10.18843/ijms/v5i2(3)/03                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/03

17-33
4
Gender Based Study on Sexism and Immoral Themes Used in the Advertisements
Anand Shankar Raja M

DOI: 10.18843/ijms/v5i2(3)/04                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/04

34-45
5
Sensitivity of Credit Risk to Bank Specific and Macro Economic Determinants: Empirical Evidence from Indian Banking Industry
Ms. Champa Ramkrishna Parab & Dr. M. R. Patil

DOI: 10.18843/ijms/v5i2(3)/05                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/05

46-56
6
The Contribution of Handloom and Handicraft Industries for Rural Economic Growth: Study with Reference Sagalee Sub-Division of Papum Pare District, Arunachal Pradesh
Professor R. C. Parida & Bengia Tada

DOI: 10.18843/ijms/v5i2(3)/06                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/06

57-63
7
Production, Consumption and Marketed surplus of Milk in Patiala and Faridkot Districts - A Study of Punjab State

DOI: 10.18843/ijms/v5i2(3)/07                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/07

64-71
8
A Study of Internal Failure Costs on the Financial Problems of Micro Enterprises
Dr. C.A. Shilpa Vasant Bhide

DOI: 10.18843/ijms/v5i2(3)/08                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/08

72-78
9
CRM in Manufacturing Industry as Well as in Service Sector: A Review of Literature
Prof. Vidya S. Gurav

DOI: 10.18843/ijms/v5i2(3)/09                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/09

79-83
10
A Study on the Financing Pattern of Organic Farming in Kannur
Smt. Rajasree K. & Dr. A.V Hemalatha

DOI: 10.18843/ijms/v5i2(3)/10                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/10

84-89
11
E – Commerce in India: An Analysis of Present Status, Challenges and Opportunities
Dr. Naveen Kumar

DOI: 10.18843/ijms/v5i2(3)/11                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/11

90-95
12
A Study on Status of Financial Inclusion in India
Paramjit Sujlana & Chhavi Kiran

DOI: 10.18843/ijms/v5i2(3)/12                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/12

96-104
13
Determinants of Employee Job Satisfaction in Retail Sector
Poonam Santosh Kadapure & Sachin Dasar

DOI: 10.18843/ijms/v5i2(3)/13                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/13

105-108
14
Speed of New Product Development-Enhancement through Supply Chain Management in a Generic Pharmaceutical Company
V. Vinothkumar & Dr. A. Prabhu Kumar

DOI: 10.18843/ijms/v5i2(3)/14                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/14

109-115
15
Gender Differences in Internet Usage among Research Students: A Comparative Study
Gagandeep Kaur & Dr. Rohan Sharma

DOI: 10.18843/ijms/v5i2(3)/15                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/15

116-122
16
Socialising and Corporate Events a Trend in Employee Engagement at Workplace
Y. Jayaradha & V. Prasanth Kumar

DOI: 10.18843/ijms/v5i2(3)/16                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/16

123-129
17
A Study on Factors Determining Dividend Policy in Cement Industry
Dr. S. Dinesh & Dr. S.C.B. Samuel Anbu Selvan

DOI: 10.18843/ijms/v5i2(3)/17                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/17

130-134
18
Evaluating the Factors of Employee Retention and its Strategies Practiced in Hyundai Mobis Private Limited, Irungattukottai
C. S. Poornima & Dr. Selvam Jesiah

DOI: 10.18843/ijms/v5i2(3)/18                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(3)/18

135-141
VOLUME-V, ISSUE-2_4 April 2018

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1
Iron-ore Export Behavior and Performance of Goan Exporting Firms
Manasvi M. Kamat

DOI: 10.18843/ijms/v5i2(4)/01                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/01

01-11
2
Investment in Higher Education Sector of India: A Review of Related Literature and Preliminary Investigation
Dr. Asha E. Thomas & Dr. M. Bhasi

DOI: 10.18843/ijms/v5i2(4)/02                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/02

12-22
3
A Study of Factors of Subliminal Advertising and its Influence on Consumer Buying Behavior
A. S. Suresh & Kanishka Tandon/font>

DOI: 10.18843/ijms/v5i2(4)/03                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/03

23-40
4
Responsible Tourism in India: Special Reference to People with Disabilities
Updesh Khinda & Dr. Rohan Sharma

DOI: 10.18843/ijms/v5i2(4)/04                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/04

41-49
5
A Study on 3’R Strategy Among Consumers in Coimbatore
M. Ashmitha & Dr. S. Dhanaraj

DOI: 10.18843/ijms/v5i2(4)/05                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/05

50-55
6
A Structural Equation Modeling approach to understand the Impact of Gartner’s CRM Practices on Customer Retention
Subhasish Das, Dr. (Prof). Manit Mishra & Dr. (Prof). Prasanta Kumar Mohanty

DOI: 10.18843/ijms/v5i2(4)/06                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/06

56-63
7
Demonetisation and Performance of Electronic Financial Service System of Banks in India

DOI: 10.18843/ijms/v5i2(4)/07                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/07

64-70
8
Relationship of Indian Gold Market and Stock Market
Dr. Karamjeet Kaur

DOI: 10.18843/ijms/v5i2(4)/08                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/08

71-76
9
A study on “E-Banking Usage and customer Satisfaction” with reference to Commercial banks in Himachal Pradesh
Dabe Ram & Dr. Rakesh Kapoor

DOI: 10.18843/ijms/v5i2(4)/09                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/09

77-84
10
A diagnostic study on Subliminal Communication in advertising as a Definitive Tool to Create or Intensify Purchase Intention
Dr. B. V. Jayanthi & Dr. Rajani Chandrashekar

DOI: 10.18843/ijms/v5i2(4)/10                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/10

85-91
11
Changing Competency Requirement of Management Graduates in the 21st Century Business Environment
Ashita Bhagra & Dr. Dinesh Kumar Sharma

DOI: 10.18843/ijms/v5i2(4)/11                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/11

92-102
12
Role of Human Resource Management Approaches in Life Insurance Corporation, Arunachal Pradesh
Mr. Maw Sorum & Dr. Shyamalee Sinha

DOI: 10.18843/ijms/v5i2(4)/12                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/12

103-119
13
Exploration of Personality Factors and their Effects on People’s Decision Making of Complementary and Alternative Medicine
Praheli Dhar Chowdhuri & Dr. Suman Meyur

DOI: 10.18843/ijms/v5i2(4)/13                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/13

120-125
14
An Analytical Study on Households Awareness and Issues of E-Waste in Coimbatore City
Dr. M. Anbukarasi & Ms. M. Nithyasri

DOI: 10.18843/ijms/v5i2(4)/14                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/14

126-132
15
An Analytical Study on Awareness Towards GST Amongst Traders: A Case Study of Khalapur Taluka of Raigad District in Maharashtra
Vinayak Revji Gandal

DOI: 10.18843/ijms/v5i2(4)/15                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(4)/15

133-138
VOLUME-V, ISSUE-2_5 April 2018

Content

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1
Influence of Demographic Characteristics on Service Recovery Performance: A Study of Frontline Staff of India Post
Padmanaban Sooresh & Dr. S. Victor Anandkumar

DOI: 10.18843/ijms/v5i2(5)/01                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/01

01-10
2
Determinants of Customer Based Brand Equity in Indian Telecommunication Sector
Dr. Monica Bedi & Dr. Pooja Chopra

DOI: 10.18843/ijms/v5i2(5)/02                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/02

11-22
3
Does Consumer’s Motivation Differ Across Gender?: A Study in Shopping Malls
Pratibha Rai/font>

DOI: 10.18843/ijms/v5i2(5)/03                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/03

23-28
4
Customer Satisfaction in Operation of Pradhan Mantri Jan Dhan Yojana (PMJDY) Account: An Empirical Evidence
Dr. R. Magesh Kumar & Dr. C. Samuel Joseph

DOI: 10.18843/ijms/v5i2(5)/04                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/04

29-35
5
Teachers’ Work Value towards Workplace Culture in Educational Organization of Malaysia
Abdul Ghani Kanesan Abdullah, Ying-Leh Ling & Azians Binti Abu Hassan

DOI: 10.18843/ijms/v5i2(5)/05                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/05

36-41
6
Study of Consumer Demographics, Awareness, Perceptions and beliefs as Determinants of Consumer Acceptance of Foods with Health Claims in India
Rajesh P. Jawajala, Dr. Prafulla A. Pawar & Amruta R. Jawajala

DOI: 10.18843/ijms/v5i2(5)/06                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/06

42-57
7
Assessing Financial Literacy Level among Teaching Faculty – A Study with Reference to Dakshina Kannada District
Dr. Yathish Kumar & Abhinandan

DOI: 10.18843/ijms/v5i2(5)/07                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/07

58-64
8
An Empirical Analysis of Working Capital Management of Selected Airline Companies in India
G. Kalpana & Dr. A. Muthusamy

DOI: 10.18843/ijms/v5i2(5)/08                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/08

65-70
9
Consumer Behaviour towards Marketing Mix in Organized Retail: A Study with reference to Supermarkets in Mangalore
Madhukar S. M., Dr. M. G. Krishnamurthy & Ashwitha Karkera N.

DOI: 10.18843/ijms/v5i2(5)/09                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/09

71-76
10
Sustainability in a Product/Service Promotion Model Based on a Spiritual Approach through a Guided Meditation Technique in Latin-American CEOs
Enrique Reig, Bernardo Quintana-Kawage, Eloy García, José Llovera, Sharon Aiza-Engel, Isaac Jauli & Jorge Díaz

DOI: 10.18843/ijms/v5i2(5)/10                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/10

77-81
11
Gender Management and Behavioural Outcomes of Women at Work
Miebi Ugwuzor

DOI: 10.18843/ijms/v5i2(5)/11                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/11

82-91
12
Digital Penetration and Investment Pattern of Households: A Comparative Study Between Capital Market and Non- Capital Market Investments
Gayathri S Nair & Dr. Resia Beegam S

DOI: 10.18843/ijms/v5i2(5)/12                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/12

92-102
13
Efficient Spiritual Leadership Related to an Appreciative Inquiry-Style of Leadership in a Sample of Mexican Family Firms Owners
Enrique Reig, Bernardo Quintana-Kawage, Ceferi Soler, Hector Gaete, Sharon Aiza-Engel, Jaime Villareal & Marcello De Maria

DOI: 10.18843/ijms/v5i2(5)/13                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/13

103-108
14
Consumer Ethnocentrism and Chinese Products Evaluation
Arshveer Kaur

DOI: 10.18843/ijms/v5i2(5)/14                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/14

109-114
15
An Empirical Analysis Over Knowledge on Financial Products and Investment Choices of Urban and Rural Households
Mrs. Selvamohana K. & Dr. S. Kavitha

DOI: 10.18843/ijms/v5i2(5)/15                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/15

115-122
16
Accessibility of Financial Reporting on the Internet in India: A Comparative Study of Public and Private Sector Giants
Dr. Manjinder Singh

DOI: 10.18843/ijms/v5i2(5)/16                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(5)/16

123-140
VOLUME-V, ISSUE-2_6 April 2018

Content

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1
Impact of FDI and Net Trade on GDP of India using Co-integration approach
Reyaz Ahmad Malik & Pushpa M. Savadatti

DOI: 10.18843/ijms/v5i2(6)/01                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/01

01-08
2
Bilateral Trade Relationship Between India and UAE with Reference to 2010-2011 to 2016-2017
Dr. Thanga Prashath & Vinodkumar KDr. Monica Bedi & Dr. Pooja Chopra

DOI: 10.18843/ijms/v5i2(6)/02                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/02

09-19
3
Competency Based Selection by Handwriting
Catharina Dewi Wulansari, Fais bin Ahmad & Mariny Abdul Ghani

DOI: 10.18843/ijms/v5i2(6)/03                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/03

20-33
4
Performance Evaluation of Gilt Mutual Fund Schemes in India
Kamalpreet Kaur & J. S. Pasricha

DOI: 10.18843/ijms/v5i2(6)/04                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/04

34-40
5
Marketing Practices in Higher Education: Assam Vs Rest of India – A Parents’ Perspective
Dr. Priyanka Dhanuka & Dr. Bipasha Chetiya Barua

DOI: 10.18843/ijms/v5i2(6)/05                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/05

41-55
6
Functional Challenges of the Small Scale Industries – An Analytical Approach
Dr. Chandra Prabha Bohra

DOI: 10.18843/ijms/v5i2(6)/06                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/06

56-63
7
A Study on Economic Prospects and Problems of Terracotta and Pottery Crafts of Assam with Special Reference to Asharikandi Village of Dhubri District
Kabin Sarma

DOI: 10.18843/ijms/v5i2(6)/07                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/07

64-72
8
Millennial Generations’ Susceptibility to Interpersonal Influence: A Case of Personal Care Products Purchases
Ritu Dhanoa & Dr. Nitesh Goyal

DOI: 10.18843/ijms/v5i2(6)/08                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/08

73-78
9
Medical Care under Employee State Insurance
Rini Elizabeth Varughese, Dr. Enid Masih & Aamir Abidi

DOI: 10.18843/ijms/v5i2(6)/09                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/09

79-88
10
Is the Real Estate Stock Index a Reflection of Direct Real Estate? Empirical Evidence from India
Ms. Jaya G. Prabhu Parrikar

DOI: 10.18843/ijms/v5i2(6)/10                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/10

89-94
11
Economic Existence of Street Vendors and their Role in Urban Economy : A Cost Benefit Approach
Ram Krishna Sen & Dr. Sudakshina Gupta

DOI: 10.18843/ijms/v5i2(6)/11                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/11

95-102
12
A Study of Work-Life Balance among Married Women in the Banking Sector in Salcete, Goa
Mrs. Shameem Mohammed Javed Memon & Miss Nelissa Alcasoas

DOI: 10.18843/ijms/v5i2(6)/12                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/12

103-109
13
Influence of Human Resource Development (HRD) Practices on Organizational Effectiveness: The Role of Employee Competencies
Frank Nana Kweku Otoo & Dr. Mridula Mishra

DOI: 10.18843/ijms/v5i2(6)/13                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/13

110-124
14
Catalysing Rural Agribusiness & Enhancing Consumer Welfare - Augmenting Supply Chain Mechanisms in Rural Retailing
Dr. Supriya Patil

DOI: 10.18843/ijms/v5i2(6)/14                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/14

125-129
15
A Study of Influence of Extrinsic Factors on Consumer Buying Behaviour
Dr. Garima Chaudhary

DOI: 10.18843/ijms/v5i2(6)/15                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(6)/15

130-135
VOLUME-V, ISSUE-2_7 April 2018

Content

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1
Examining the Impact of Role Overload on Job Stress, Job Satisfaction and Job Performance-A study among Married Working Women in Banking Sector
Monika Mittal & Dr. S.S.Bhakar

DOI: 10.18843/ijms/v5i2(7)/01                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/01

01-11
2
Demonetization and Remonetization: Macroeconomic Issues and Implications
Richa Awasthi

DOI: 10.18843/ijms/v5i2(7)/02                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/02

12-16
3
Impact of Demographics on Trading Behavior of Retail Investors in Indian Stock Market - A study of Faridabad district
Pratima Rawal & Dr. Jivan Kumar Chowdhury

DOI: 10.18843/ijms/v5i2(7)/03                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/03

17-24
4
Impact of Demonetisation on Indian Economy: A Critical Study
Himanshu Kushwaha, Ashwani Kumar & Zainab Abbas

DOI: 10.18843/ijms/v5i2(7)/04                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/04

25-31
5
Brand Image and Customer Loyalty Through Sensory Marketing Strategies - A Study on International Fast Food Chain Restaurants
Sharafat Hussain

DOI: 10.18843/ijms/v5i2(7)/05                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/05

32-39
6
Sectoral Analysis of Bombay Stock Exchange – Application of Garch Models
Prof. Pushpa M. Savadatti

DOI: 10.18843/ijms/v5i2(7)/06                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/06

40-52
7
An Analysis of the Marketing Practices of Jute Farmers in Assam
Bidyut Jyoti Kalita & Dr. Anjan Bhuyan

DOI: 10.18843/ijms/v5i2(7)/07                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/07

53-61
8
Digital HRM and its Effective Implementation: An Empirical Study
Savita Saini

DOI: 10.18843/ijms/v5i2(7)/08                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/08

62-66
9
Empirical Study on Ownership Structure and Financial Performance of Indian Steel Industry
Vasanthakumari B., Nalla Ramakrishna & Dr. Venugopal

DOI: 10.18843/ijms/v5i2(7)/09                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/09

67-77
10
User Acceptance of Internet Banking in North India: With Special reference to the Haryana
Dr. Naaz Gorowara & Dr. Ruchika Wadhwa

DOI: 10.18843/ijms/v5i2(7)/10                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/10

78-90
11
Customer Satisfaction on Services of Private Sector Banks in Erode District of Tamilnadu
Dr. K. Vasudevan

DOI: 10.18843/ijms/v5i2(7)/11                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/11

91-95
12
Study of Customers’ Preference Towards Investment in Mutual Funds and Equity Shares with Special Reference to Lucknow
Manoj Kumar & Dr. Yasir Arafat Elahi

DOI: 10.18843/ijms/v5i2(7)/12                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/12

96-103
13
Application of Modern Technologies for the Improvement of Quality Services of Guwahati Municipal Corporation
Banajeeta Sharma, Dr. Arabinda Debnath & Dr. Prodip Kumar Adyapok

DOI: 10.18843/ijms/v5i2(7)/13                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/13

104-118
14
Firm Performance Determinants of FII in Indian Financial Service Sector
Ms. Monika Khanna, Prof. Meena Sharma & Prof. A. K. Vashisht

DOI:10.18843/ijms/v5i2(7)/14                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/14

119-123
15
Perception towards the Direct – to – Consumer Advertisements of Health Care Products-Advertisers’ Perspective
Gargi Sarma

DOI:10.18843/ijms/v5i2(7)/15                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/15

124-130
16
A Study on the Influence of Intrinsic Factors on the Basis of Gender
Dr. Garima Chaudhary

DOI:10.18843/ijms/v5i2(7)/16                                                                                           DOI URL: http://dx.doi.org/10.18843/ijms/v5i2(7)/16

131-136

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